About Me

Throughout my journey, I've championed strategic product leadership with an emphasis on user-centered design. My philosophy is clear-cut: prioritize users, uphold transparency, and champion collaboration. This mantra has guided me across varied business models, from B2B2C and SaaS to niches like CRM technology and restaurant marketing tech.

My versatility shines through both in strategy and hands-on execution across diverse product terrains—be it CRM systems, mobile apps, transformative marketplaces, or eCommerce platforms. Beyond the product's nature or its underlying model, I've immersed myself in distinct industries, with a special affinity for restaurant tech, echoing my impactful tenure at Grubhub.

At its core, my product management trajectory encapsulates a fusion of passion, innovation, and a consistent drive to enhance user experiences. Every role, every challenge has been a stepping stone, shaping my multifaceted approach to product development.

Ahmed Abbas

New York

My Journey

2/2021 - 4/2023

BentoBox

8/2019 - 11/2020

NBCUniveral

Director of Product Management - Commerce

Crafted the strategy and launched the NBCU Commerce Marketplace, transforming interactive shopping experiences across Peacock, traditional TV, and digital platforms. This initiative increased revenue per session by 15% and generated $40M annually. Secured a $3M sponsorship with a leading payment company, enhancing user engagement and creating new revenue channels. Directed a cross-functional team from concept to launch, recruiting top talent and driving technological innovations, establishing NBCU's presence in the commerce marketplace.

6/2017 - 1/2019

Grubhub

Senior Product Manager

Directed a POD of 12 engineers and product designers to revolutionize the workplace food ordering experience with 13 innovative core features, driving 3X growth and generating $300M in revenue. Developed and launched a 'split payment' feature for corporate clients, resulting in $1.3M in revenue within 10 weeks and a 700% YoY increase in corporate line of credit revenue. Facilitated the development of an enterprise admin tool for corporate clients, enhancing reporting and controls, and boosting customer satisfaction by 20%.

4/2017

IntentX

Product Manager & UX Design (consulting)

Led the comprehensive redesign of IntentX, an innovative eCommerce platform designed for publishers to monetize content via a seamless native shopping experience; which successfully led to its acquisition by Ad.net.

1/2016 - 3/2017

Bulbhead

Product Manager

Directed the transformation of Bulbhead.com with a 4-person team, achieving $7.8M in revenue (up from $100K), a 3.5% conversion rate, and a 20% decline in abandonment within 6 months. Led Agile transformation initiatives, including Scrum training and sprint planning, improving team collaboration and reducing delivery timelines by 30%.

7/2016 - 1/2016

The Vitamin Shoppe

Product Manager

Drove digital business growth from 5% to 14% through a VS omni-channel redesign and the launch of key initiatives like buy online pick up in-store, PayPal integration, and a loyalty program.

8/2011 - 7/2013

Advance Digital

Production Coordinator

Spearheaded cross-departmental coordination with vendors to develop project scopes and ensure quality assurance testing for 12 responsive classified news websites; resulting in 30% increase in eCommerce revenue.

4/2007 - 7/2010

Secure EDI

Principal Product Manager

Led the vision and strategy for Customer Engagement Solutions, integrating CRM, automated marketing tools, and AI-driven email marketing, boosting ARR by 20% and achieving 72% adoption. Directed a high-performing team across multiple departments, doubling feature launches and earning recognition for efficiency. Initiatives generated $5M in Gross Payment Volume in the first year and enhanced customer engagement. Additionally, spearheaded a strategic partnership with Meta's FB Business Extension program, further strengthening BentoBox's online ordering and social marketing capabilities.

Product Support Supervisor

Oversaw technical support and led QA for Secure EDI, boosting client satisfaction and software UX.